I came across this article…FASCINATING and extremely VALIDATING! It’s an absolute MUST READ. Here is a snippet of the article if you don’t have time to read the entire thing:
"But companies with millions of members of online communities are now asking: What next? How do we sell them products and services, or mobilize them into massive de facto R&D, manufacturing and sales departments? We have been studying the challenge and have concluded that very few of the traditional techniques of classical marketing (call them Marketing 1.0), or even of eCommerce (Marketing 2.0) will work in the world of social networks. A very different set of tools, concepts and practices is needed. Call it Marketing 3.0"
Ok, so they call it “Marketing 3.0 vs Web 3.0″, but it’s the same message. It is the vision of a NEW ECONOMY…a NEW WAY OF DOING BUSINES - the “Home Based Business” moniker will be a thing of the past as it soon becomes known to be “Social Profit Streams”!
Be on the lookout for more about “Social Profit Streams” in the Wall Street Journal and other places soon! Folks, my belief is GO BIG or GO HOME…we are GOING BIG with this…right time, right place and right strategy with a long term vision that is truly revolutionary in its ability to actually deliver in a PROFESSIONAL, SIMPLE, SAFE and VIRAL way!
Click Here to read the rest of the article…I highly recommend it :)
Larry Potter
http://www.youtube.com/watch?v=lkJCsIMAiNY
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